No doubt about it, content marketing is all about storytelling but how do you make your content go viral in this social media-centric world?
As a content creator, you must bear in mind that the viral-ability of your content depends on how well people resonate with your story.
The fact is that if what you create doesn’t resonate, people don’t feel anything. Obviously, if people don’t feel your content, they won’t share it with their friends.
It doesn’t matter who you are creating content for and what the content is about, what’s most important is your ability to get the audience interested in your content.
This simply means that it’s not just about creating content, it’s also about creating content with a “share factor” embedded in it. So, how do you make content that can easily go viral?
How To Easily Make Your Content Go Viral
So what makes content go viral? More specifically, what do the top shared articles have in common? How easy is it to make content go viral? It’s easy if you can be able to capture your audience’s attention.
This is why you should be making content with the “wow factor”. That’s the only way to get your audience’s attention and they will share and link to your content.
The folks at BuzzSumo analysed over 100 million articles so they could find the answers to the question of viral content.
They looked for commonalities and trends that the most shared articles had in common, and the infographic below is what they came up with.
