To say that we are in social media era is not an overstatement. Social media platforms have become part of our daily lives.
As a result, businesses can’t just do without being on social media platforms. And with the right social media tools like Crowdfire, businesses can reach a wide range of potential customers.
The fact is that modern business marketing is all about content marketing and social media platforms offer some of the best channels to get content to the relevant audience.
Social media windows of opportunity
Our obsession with social media has opened up some windows of opportunity for top brands to use the platforms to get our much-needed attention through user-generated content.
No doubt about it, if you got it right, the kind of crazy amount of web traffic a business can generate from social content is beyond imagination.
SEE ALSO: How To Easily Kick-start Your Small Business Social Media Presence
Using social content to improve sales and revenue
So do you know how to use social content to improve sales and revenue? User-generated content, especially on social media platforms, can help your brand reach a wider audience which can translate into sales.
This is why most people believe that it’s not about being on social media platforms, it’s more about making use of the platforms for your business marketing and promotion.
So do you know how to leverage social media for brand marketing, awareness, and sales?
Studies have shown the importance of photos and videos when it comes to marketing a business on social media. It means businesses have to constantly create and share photos and videos to have any sort of influence over their consumers and their purchasing habits.
So can user-generated content help your brand improve sales and revenue? The infographic below outlines the steps to take for collecting and curating social content that converts into sales:
#1]. Build a library of user-generated content (UGC)
#2]. Capture data from promotion participants
#3]. Turn your website into a social hub
#4]. Drive commerce and measure results. Leverage content to drive purchases when you