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Best Video Tools To Create Impressive Video Content To Engage Your Audience

Adeyemi Adisa By Adeyemi Adisa 10 Min Read
best online tools to create video content

Video content is an effective marketing strategy to reach millions of potential customers. But how well are brands engaging their followers with video content?

Yes, video content is one of the best ways to pass messages across to audiences. But it is all about getting the right tools to make awesome video content. Not only that, but you also need to target the right audiences in order to the best results.

Marketers and brands are increasingly using video content to engage audiences as it delivers better results than other means of online marketing. This is a powerful storytelling medium that no serious marketers can joke with.

Animaker video-making tool
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That Animaker helps you create awesome videos within minutes? Effortlessly take your creative skills to the next level with Animaker!  [(Try Animaker… create Studio Quality Video Now!)] 

Video marketing and social media

There is every possibility that video content will soon be the driving factor behind 85% of search traffic. The time is now for marketers to put more effort into video content creation to be able to meet the increasing demand.

Social media has played a major role in the recent popularity of video content. Whether it’s Snapchat, Instagram, Twitter, or Facebook, video content has become a powerful marketing tool on social media.

Most of the social media platforms have now optimized their platforms for easy distribution of video content. Today, one can hardly go on such platforms as Facebook without coming across a video clip of users’ feeds.

 best online tools to create video content to engage your audience

But how well are small businesses using social media and video content for marketing purposes? Which of the social video platforms is good for video marketing?

Tools to create video content

There are plenty of online tools out there that you can use to create video content to promote your business. Most of these tools are full-featured video editors, easy-to-use video builders with professional templates, animation apps, and tools for live-streaming videos.

But most of these tools don’t always offer the best results. This is why you will have to comb the Internet to get the best tools out of the rest.


So, if want to create video content to promote your business, below is a list of online tools you can use to create awesome video content for your audiences.

#1]. Animaker

Create awesome video people will like with Animaker
Create awesome video people will like with Animaker

Are you looking for a powerful tool to instantly create videos on anything and everything? Animaker is arguably one of the best platforms to make great video content for any purpose. It helps users create, edit, and share content and it offers awesome features for every video need.

It has a library of millions of assets to create beautiful visual content. Also, the asset library is integrated with Getty and Giphy to easily find the perfect image, video, or GIF for your project.  [(Try the world’s most complete video-making tool here!!)] 

#2]. Loopster

Anyone can use Loopster's free online video editor
Use Loopster to do more than add and reorder video fragments

Loopster.com offers professional and amateur filmmakers access to quality, cloud-based online video editing software. Whether you are trying to make an art film or you need to edit instructional videos before posting them online, Loopster’s free online video editor will ensure that viewers see only your most polished material.

Anyone can use Loopster’s free online video editor, but there are different membership options for different kinds of filmmakers. Also, Loopster has mobile apps for iPhone, iPad, and Android, so you can edit on the go. You can record sounds and videos from the app.

#3]. Hippo Video

Grow your business with Hippo Video
Use Hippo Video to grow your business

Videos are essential when it comes to business marketing. If you are looking for a platform to create marketing videos, Hippo Video is one of the best one-stop solutions for all things video. The platform is trusted by over 5000 businesses around the world.

Create personalized videos for every stage of your business, from capturing leads to providing seamless customer support. Business owners can effectively use Hippo Video to easily accelerate their sales.  [Try Hippo Video Here (7-day free trial. No credit card required!)] 

#4]. Magisto

Magisto is the fastest way to accelerate your video marketing
Accelerate your video marketing with Magisto

Magisto.com is an app to create professional videos with easy-to-use editing tools, captions, custom branding, and commercially licensed music. This video creation tool also features a collection of 100,000 stock videos, Facebook and YouTube ad style, export to Facebook Ads Manager, and A/B testing.

Businesses are adopting video with astounding speed. Create video stories perfect for sharing with family and friends. With this tool, you can create video storytelling as fast as writing a blog post. Price plans start at $4.49 per month.

#5]. Wideo

Wideo offers one of the best marketing video templates
Use Wideo to create awesome marketing video

Wideo.co is one of the best online tools to create animated videos for a marketing campaign. It’s easy to use; just drag and drop elements or upload your own images and start animating in a few clicks. You can also use one of the ready-made templates to customize for your own brand and message.

Start creating animated videos for your marketing campaigns right now. Just drag and drop elements or upload your own images and start animating in a few clicks with the best animation maker online tool. Price plans start at $19 per month.

#6]. Animoto

Animoto is a fantastic tool you can use to explore creativity
Create affordable and engaging animated videos with Animoto

Animoto.com is another powerful platform for creating videos and slideshows with three storytelling products. Its marketing video builder comes with drag-and-drop functionalities and it’s designed to perform well on social media.


It also offers a slideshow builder to turn photos and video clips into professional slideshow videos. Animoto also has a mobile app and the price for the professional plan is $22 per month.

#7]. Adobe Express

Adobe Express lets you create engaging content video to communicate on social media
Create engaging video content with Adobe Express

Adobe Express is another superb video creation tool you can use to create and share compelling videos that extend your reach and inspire your audience to take action. If you want to launch an idea to grow your business, this tool lets you transform ideas into visual stories.

With this tool, you can pick photos, add text, and apply design filters to create professional graphics. You can also easily combine video clips, photos, and icons into an engaging video. It has a wide variety of free soundtracks you can select from, upload your personal music, or use your own voice.

#8]. WeVideo

WeVideo offers advanced video editing features with a simple interface
Get advanced video editing features with WeVideo

WeVideo.com is a powerful online platform to edit video. It lets you capture, create, view and share your movies at up to 4K resolution for stunning playback anywhere.

You can use text, transitions, motion effects, and picture-in-picture. Also, you can use green screen technology, custom call-to-action, a music library, and more. Ensure your videos always look good with HD resolution. The price plan for Premium membership starts at $4.99 per month.

#9]. StoriesAds

StoriesAds lets you create stunning Stories in less than 2 minutes
Create stunning Stories with StoriesAds

StoriesAds.com is a powerful content creation tool. You can use it create compelling video content tailored for Instagram’s vertical format. It provides a resource for companies to promote their brand in the ever-shifting social media landscape.

StoriesAds offers the tools to build vertical video assets for Instagram directly from a web browser. Advertisers, marketers, and businesses of all sizes can now enjoy the benefits of vertical video in a quick and cost-effective way. Price plans include free for a limited time.




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Adeyemi Adisa is a brand enthusiast who loves blogging, affiliate marketing, and internet entrepreneurship. I am a critic, a writer, a listener, a designer, a gadget lover. Join my world and let's rub minds together! Join me on Facebook | Twitter | About.me!
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