When it comes to the most powerful brands in the world, there are quite a few of them that can come to people’s minds.
The majority of the most powerful brands in the world are from the Western world, and they have offices around the globe.
Brands are companies or corporate organisations that offer products or services to consumers. Some of these brands offer tangible products while others only offer services.
Meanwhile, popularity, global reach, and being financially stable are some of the characteristics of the most powerful brands.
World’s most powerful brands
When we talk about powerful brands in our world of consumerism, there are some that have been operating for more than 50 years.
However, there are also new successful brands that have been around for just a few decades.
Below is the list of 5 most powerful brands in the world:
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#1). Google
On the top of the list of most powerful brands is Google, a brand that not only changes the way we search and use the Internet but also the way we communicate and interact through Social Media.
When Larry Page and Sergey Brin came up with the idea of Google, not many people would have thought this noble idea will take over our ‘lives’ as technology advances. These guys worked as a seamless team at Google to make the company the world’s number one search engine.
Google grew rapidly every year since it began and today, it does more than search as it now offers such services as Gmail, Gtalk, Google+, Google gadgets, and many others.
Google’s market value is currently estimated at over $65 billion and there is no doubt that there is no other brand on earth that is as powerful as Google.
#2). Microsoft
Founded by Bill Gates in the mid-1970s, Microsoft Corporation is another popular brand out of the United States.
The company develops, manufactures, licenses, supports, and sells computer software, consumer electronics, and personal computers and services, and also delivers online advertising to the customers.
In June 2012, Microsoft entered the personal computer production market for the first time, with the launch of the Microsoft Surface, a line of tablet computers.
This multinational corporation with headquarters in Redmond, Washington, generated US$ 77.85 billion in revenue in 2013 with an operating income of over $26 billion.
Microsoft Corporation has more than 100,000 employees all over the world as of December 2013.
#3). China Mobile
China Mobile is one of the world’s largest mobile telecommunications companies by market capitalization today.
With over 700 million subscribers as of July 2013, China Mobile is the world’s largest mobile phone operator by subscribers.
Even though this telecom giant is a state-owned enterprise, it’s also a public company that is listed on the NYSE and the Hong Kong stock exchanges.
The telecom company has dominated Chinese mobile services since its inception. As of 2010, China Mobile controls the vast majority of its domestic mobile services market with a 70% market share.
#4). General Electric
General Electric has a market value of more than $60 billion, which is enough money to place the brand on the list of the most powerful brands in the world.
General Electric works in several fields such as information and industrial technology, oil, movies, financial services, health care, and many other things.
#5). The Coca-Cola Company
The Coca-Cola Company is another American corporate company with global reach.
With the global dominance of the soft-drink market throughout the 20th century, Coca-Cola was arguably the most popular brand of the 20th Century.
Today, Coca-Cola’s products are all over the corners of the globe. The company is worth more than $80 billion, which is more than enough to get it on the list of most powerful brands in the world.
With annual revenue of over $40 billion and global employees of more than 150,000, Coca-Cola continues to play a major role in the corporate world.
