As a blogger or content creator, being able to boost your website revenue is a priority, but you have to be very careful about it.
This is because blogging is not just about focusing on making money. In fact, there is more to blogging than just monetisation or making money.
In other words, bloggers should first of all, prioritise creating valuable content that people are likely going to share on social media.
As a blogger or content creator, monetizing your blog or website should always be secondary. First of all, you will have to create the content on your website or blog for people to consume before you talk about monetisation.
- 👉Get more paid sponsored content.
- 👉Make money with blogging.
- 👉Accept or reject job opportunities.
- 👉Pick the types of opportunities you want.
- 👉Only accept opportunities that fit your editorial.
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Blogging is a profitable business…
Nowadays, there is more to blogging than just writing and posting content and blog posts. The fact is that blogging is no longer a hobby, in fact, blogging is a profitable online business and it doesn’t cost much to start.
However, if you are just planning to start your blog, don’t let money be your number one motivation and goal. As a matter of fact, you have to, first of all, make sure that you build a platform with great content.
As a blogger, the best way to make passive income through your blog is to create quality and SEO-friendly content to drive audiences to your blog.
The fact is that creating SEO-friendly content is arguably the best way to grow your blog in the long run. This is because your content will be able to attract organic web traffic to your blog.
How to boost your website revenue
In reality, every blogger’s primary aim should be to create content that ranks higher on search engines. This is because creating SEO-friendly content is probably the best way to drive web traffic to your blog.
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Having established yourself as a blogger or content creator, then you can incorporate monetisation into your blog content.
At this point, you would have already had enough content to help you drive web traffic to your website via search engine platforms such as Google.
For real, there is nothing wrong in monetising your blog at the point. However, you will have to continue to create awesome content in order to help your blog boost its search PageRank and better exposure to get more traffic.
Below are the three profitable options for bloggers to start selling ad space on their website and boost their website revenue:
#1]. Banner and display advertising
What are display advertisements and how do they really work? Display advertisements are online ads that usually combine copy and visual elements with a call to action (CTA) message that links to a landing page.
As a matter of fact, display ads are typically placed along the top or sides of a website – or sometimes, in the middle of the content you’re reading.
In most cases, businesses prefer display ads as they ten to attract clicks and for this, they are a classic and reliable source of income for bloggers.
Display ads such as banners, sidebar ads, and pop-ups can grab audience’s attention when they visit a website. As a blogger, platforms like Google AdSense offers a super easy way to get started and monetise your website.
All you have to do is a simply sign up on Google AdSense page. Then you can generate and place the ad code on your site, and watch the revenue roll in. It’s a straightforward way to monetize your content with minimal effort.
SEE ALSO: How To Become A Successful Self-Employed Blogger
#2]. Direct ad sales
As a blogger, direct ad sales is another way to make money online through your blog. In fact, you can also make money and boost your website revenue through direct ad sales to potential advertisers to tap into your audience.
This means you will be able to take control and sell ad space directly to businesses that are interested in reaching out to your audience.
Furthermore, this means you will be able to effectively cut out the middleman and negotiate higher rates yourself. Additionally, you will also be able to build strong relationships with potential advertisers.
How do you sell direct ad placements? What do you have to do to attract the right potential advertisers to your blog?
- Create a dedicated Advertise with Us page on your site.
- Outline your traffic stats.
- Outline your audience demographics.
- Offer attractive ad packages to potential advertisers.
In fact, bloggers with a good amount of audience can significantly increase their ad revenue with personal touches like the ones mentioned above.
You can create a dedicated “Advertise with Us” page on your site, outline your traffic stats, audience demographics, and offer attractive packages.
#3]. Get sponsored content
Accepting sponsored content also offers another fantastic option for bloggers to make money via their blogs. Luckily, platforms such as ValuedVoice offer one of the best alternative sponsored post networks for bloggers.
As a matter of fact, there are several ways for bloggers to make money online through their blogs. However, ValuedVoice offers one of the best ways for bloggers to monetize their blog via sponsored content.
ValuedVoice offers a very simple process for bloggers to register on the platform. All you need to have is at least a PR1 blog. After registration, they will manually review your website which may take 2-3 days.
After the review, your website will be approved and open for accepting sponsored posts and paid links. Also, you can monetize your social media accounts if you have a good number of followers. Below are some of the reasons why you should sign up for ValuedVoice .
- Free Account: No joining fees or costs to get started.
- Price Control: Set the price you need.
- Over 20 Opportunity Types: Pick the opportunities you want to see.
- Executive Decision: Accept only the opportunities that resonate with you.
- Full Editorial Control: Create great content or use the content provided.
- Fast Payout: Options to get paid 72 hours after completing a task.
Additional, bloggers can also collaborate with brands to create articles, videos, or social media posts that promote their products or services.
This approach not only brings in revenue but also adds valuable content to your site. However, you will have to also make sure that you clearly label sponsored content to maintain trust with your audience.
Selling ad space on your website
As a matter of fact, selling ad space on your website or blog can surely be a game-changer for your website when it comes to revenue generation.
However, as a blogger, it’s all about being able to get effective and profitable at monetizing your blog content.
Whether you choose display ads, direct ad sales, or sponsored content, there’s always an opportunity for bloggers to make money via their blog. Most of these methods can fit seamlessly with your site’s style and audience.
References / Resources
- 👉 What is banner advertising and how does it work?. Written By: Amazon Ads Guide.
- 👉 How to Make Money with Sponsored Posts. Written By: Maliha. Updated on: April 09, 2024.
- 👉 What are direct ad sales? And how can publishers benefit from them?. Written By: Venatus. Published on: May 14, 2024.
- 👉 Benefits of Direct Sales for Publishers. Written By: Josh Szabo. Published on: September 28, 2022.
- 👉 8 Types of Banner Ads — And How To Use Them. Written By: Ben Crosby. Published on: July 06, 2023.
- 👉 How To Get Sponsored Posts For Your Blog. Written By: Dipaly Banerjee. Published: June 14, 2024.
- 👉 How to Make Money from Blogging. Written By: Mark Ainsworth . Published on: January 19, 2024.
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