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Best Sales CRM And Lead Management Solutions For Small Business Needs

Elechi Emekobum By Elechi Emekobum 10 Min Read
Sales CRM tools and lead management tools

From marketing to generating leads, making sales, and managing contacts, running a business is not as easy as some people may have thought.

Businesses need to keep everything in order and organized. They are in need of tools that will make it easy to close sales as well as to relate better with customers.

This is why sales CRM and lead management solutions are some of the must-have business tools for the smooth running of your business.

Customer relationship management tools and sales CRM software can help you organise, track, and manage your deals, leads, and contacts.

Sales CRM solutions

Sales CRM and lead management solutions are simple and yet powerful business tools for managing sales.

These tools offer sales intelligence, marketing, and file-sharing capabilities, account data sharing, and real-time dashboards.

However, most of these sales CRM tools do more than just sales and lead management; they are also great tools for customer relationship management (CRM).

But the fact is that there are so many Sales CRM and lead management solutions out there, with each claiming to be the very best among the rest.

If care is not taken, one might just end up with the wrong CRM tool. This is why we came up with this list of some of the best sales CRM and lead management solutions for your small business needs below:


#1). iSEEit CRM

iSEEit CRMiSEEit focuses on sales as it offers an intuitive way for salespeople to manage all their daily sales activities. This CRM solution makes it easy to focus on the right steps to move deals through your pipeline by letting you better qualify leads, tasks, and opportunities. You can manage deals via milestones and qualifiers, and coordinate and collaborate with customers and colleagues.

#2). Pipedrive

PipedrivePipedrive is another sales management tool for small teams with big ambitions. It’s a highly visual platform where you can quickly navigate the dashboard and get the data you need at a glance. Small business owners like Pipedrive because it is simple and salespeople like it because it’s easy to use, intuitive, and does lots more than just sales. The tool requires no training and setup takes less than two minutes.

#3). Salesforce

SalesforceSalesforce is a powerful CRM tool that brings all your customer information together in a single, integrated platform. It helps you to build a customer-centered business from marketing right through to sales, customer service, and business analysis. This is much more than just a CRM solution; it gives you a complete understanding of your customers to drive your business’s success.

#4). InsideSales

InsideSalesInsideSales offers the industry’s leading sales acceleration platform built on a predictive and prescriptive self-learning engine. This powerful business tool dissects billions of sales-related data to predict the best time and person to contact when selling something. This tool fuels sales rep performance and provides buyer personalization with breakthrough innovations in predictive sales communications, engagement tracking, forecasting, rep motivation, and hiring.

#5). Salesnet

SalesnetSalesnet offers cloud CRM solutions for small businesses. Its core competency and software strength lie in its combination of easy-to-use sales force automation (SFA) coupled with tightly integrated business process automation. This software takes CRM to the next level by pairing it with Microsoft Office. The software integrates with Outlook to automatically sync contacts, meetings, and tasks; Excel to view and edit reports, and Word to merge data and attach files.

#6). PipelineDeals

PipelineDealsPipelineDeals doesn’t just help you boost sales; it also helps you and your staff to be more productive. This business tool is one of the first sales productivity platforms to combine sales engagement and CRM in one simple app. It can send snapshots of your pipeline to your inbox every morning so you know exactly how your business is doing before you even open the software. Plans come with premium support, so you can have access to PipelineDeals representative any time to help resolve any issues.

#7). SalesNexus

SalesNexusSalesNexus isn’t just another CRM software; it combines CRM with email marketing to help you better target leads, connect with them and convert them to loyal customers. You won’t even need a separate email-marketing solution to get the job done. Its lead-generation tool also lets you find leads using a wide range of specific categories, such as by industry, title, company revenue, location, social media profiles, and more. Each plan comes with 500 leads and 25,000 emails per month.

#8). LeadMaster

LeadMasterLeadMaster is a great option if you are looking for a simple way to gather, manage and convert leads. It automates your marketing system and its sales lead-management tools turn those leads into sales by making it easy to track, analyze and communicate with those prospects. This business tool makes sales lead management a snap with an easy-to-use, affordable SaaS system that combines everything a business needs.

#9). Maximizer

MaximizerMaximizer is an all-in-one business tool that fully integrated sales, marketing, and customer service tools to make it easy to deliver personalized experiences, gain deep customer insight and drive retention and loyalty within a single, affordable CRM solution. In addition to offering sales management, marketing automation, and customer service, the software also gives you a choice of using the cloud-based version of the software or an on-premise version hosted on your own servers.

#10). Odoo

OdooOdoo is open-source software that focuses on tracking leads, closing opportunities and generating accurate forecasts. And because it’s open source, it lets you customise the software to your exact needs and add on a wide range of apps. Supported apps include marketing, project management, e-commerce, Website building, billing, accounting, and even human resources. However, Odoo requires a monthly per-user fee in addition to a monthly per-app fee, though you get two free users to start.

#11). Salesseek

SalesseekSalesseek helps empower your team and grow your revenue. It provides Contact & Deal Management, Email Marketing & Automation, Forecasting, Task Management, Web Analytics, and Social Monitoring in a fresh and visual web application. These tools are combined with action-oriented visualizations and Dashboards. It also helps scale your revenue generation with insight into relationships and the tools needed to attract, and engage a growing customer base.

#12). NetSuite CRM

NetSuite CRMNetSuite CRM is a cloud solution that delivers a real-time 360-degree view of your customer. It allows you to track leads through each step of the customer life cycle, from lead generation to prospect nurturing, sales ordering, fulfillment, and support. In addition to traditional CRM capabilities like SFA, customer support, and marketing automation, this tool also delivers quotes and shows you opportunities for up and cross-selling, as well as renewals to boost sales and maintain customer loyalty.


#13). Nutshell CRM

NutshellNutshell is specially built for small businesses. In addition to standard CRM features like contact and lead management, it also offers collaboration tools, custom reporting, and third-party integrations. It is a business tool that helps you close sales fast. You’re also in luck if you use Google Apps; the software automatically imports Gmail messages and events and meetings into Google Calendar. It promises fast deployment, too, so you can get started in no time.

#14). Infusionsoft

InfusionsoftInfusionsoft is a complete sales and marketing automation software for small businesses combining CRM, email marketing, lead capture and e-commerce. It is a favourite amongst small business owners as it offers a comprehensive set of CRM tools and it is cheaper than most. Users particularly liked its automation features, ability to nurture leads all the way to closing the sales, and extras like email marketing, billing, and project management.


Best sales CRM and leads management tools and solutions for small business needs
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Elechi Emekobum is into health and social care. She loves blogging, content writing, social media, branding, travelling, gadgets, and health products. Check out her other articles on and follow her on Twitter.
  • Hey Elechi,

    Great list!

    Being from the same domain I know some more tools which you should add – Yesware, InsideSalesBox, Base and

  • Hi Elechi! I think these suggestions are awesome. Looks like Salesnexus could be of really big help for me in the near future as our company is trying to adapt to the growing internet marketing industry.

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