There is a saying that customers are always right, but is that really true? Could this be the reason why customers service is an integral part of modern business management strategy?
How do you treat your customers? Obviously, happy customers are more likely to refer your service, product or business to their friends, family and colleagues via word-of-mouth marketing. So, do you think your customers are satisfied doing business with you?
Have you done enough to convince them to come back to do business with you? What is the actual cost of bad customer service to your business?Customers are so powerful, they can make your business grow or make it fold up. This is why making customers happy by meeting and exceeding their expectations is one thing every business owner must prioritised.
So you are still wondering why they say customers are always right? Yes, they are always right until you are able to convince them otherwise. This is why big brands usually invest huge amount of money in customer service and support.
Cost of bad customer service every entrepreneur should know
The undeniable fact is that networking and relationships building is essential for a business to be successful. It is an aspect of business management strategy no business owner can toy with.
But how can your business build great customer relationships that will have positive effects on your business? One thing is building customer relationships and the most important thing is actually maintaining the relationships. How do you handle customers’ concerns?
Is your customer service up to the task of convincing your customers to do business with you again? So what is the real cost of bad customer service to your business? The infographic below by Salesforce Desk highlights the real cost of having a bad customer service that doesn’t do its job properly: